Committed to care and compassion, Agestrong Physio needed a partner that could implement a new tone of voice and marketing strategy that matched their brand ideology. The
outsourced marketing department at Marketing Eye used their
creative expertise to design a new brand logo and transform their website. The tailor-made marketing efforts of Marketing Eye matched their services of delivering tailor-made physiotherapy to aged care and residential care patients.
To achieve these
strategies, we needed to determine and align their core values with the digital strategy. We developed brand guidelines that included the creation of their
logo to represent the brand's voice and personality. By understanding the consumer and brand profile a user-friendly
website was developed with
SEO and content strategies.