Marketing Eye was engaged by Auscontact as an ongoing outsourced marketing department. Marketing Eye created the marketing strategy using Robotic Marketer and created the branding and visual identity of the Auscontact Excellence Awards, plus regular marketing collateral for Auscontact. Auscontact has found an increase in members, a passion for contact centres and an emergence in interest in the contact centre industry. The re-branding exersize has been an integral part of the Auscontact Marketing strategy increasing customer awareness, excitement and participation.