Tag: Digital Startup
Tuesday, 19 December 2017
Replacing the conventional agency model
There was once a real reason why big agencies had such a stronghold on anyone serious about marketing their company - but somehow that has fast become something of the past.
When I started out in agency world, it was the big brand agencies who every company wanted looking after their brands. Fast track 20 odd years, and now it's the small agencies and startups that are completely disrupting the market.
When I started out in agency world, it was the big brand agencies who every company wanted looking after their brands. Fast track 20 odd years, and now it's the small agencies and startups that are completely disrupting the market.
Published in
Marketing