Tag: emotional intelligence

Do you want to begin a career in marketing? It can be both exhilarating and daunting. The industry is vibrant, creative and constantly changing, making it an exciting field, especially if you are a new graduate.

However, to find your way to long-term success in the field, there are some important lessons you need to learn first. Here are ten essential tips to help you build a rewarding and impactful career in marketing.

In the time of modern management, technical skills alone are no longer sufficient. Nowadays, the spotlight is increasingly shifting to a skill that transcends the confines of conventional management: emotional intelligence (EI). As the workplace interactions evolve, the ability to navigate emotions, both your own and those of your team, becomes paramount. In this guide, we'll explore the rise of emotional intelligence in leadership and provide practical insights for modern managers to enhance their skills and foster a positive work environment. As we explore actionable insights, this guide seeks not only to redefine leadership paradigms but to illuminate the path for modern managers to become true orchestrators of inspired, engaged and high-performing teams.

When it comes to building a successful marketing team or being a digital marketing consultant, technical skills alone won't guarantee extraordinary results. Emotional intelligence (EQ) plays a crucial role in driving collaboration, empathy and effective communication within your marketing department. To ensure you hire marketers who possess the right EQ competencies, it's essential to ask the right questions during the hiring process. As a marketing firm, EQ is more essential than IQ and exploring why this is significant in marketing is critical to how a job interview is conducted.

I’m a boss. Sometimes I have good days, and sometimes I have bad days. The energy of winning a deal or doing something uber creative sends me to the moon and when there are setbacks or I’m thinking about the weekend, I am quite possibly on ‘go slow’. You can imagine then, why I see ‘quiet quitting’ as just another marketing term for people to ignore and move on from.

Do you ever wonder why you make so many mistakes? Like when you forget to put the milk back in the fridge, don't lock the car or leave your laptop at home and only realise when you actually arrived at the office.

Constantly learning in life is a must. If we don't, we all know what happens.

We fall behind, become less interesting and life doesn't come as easy as it should.