Tag: growth

Myron Golden’s sales strategies have proven to be transformative for countless businesses, offering practical and powerful techniques to elevate sales performance. For sales managers looking to implement his methods with their teams, it's essential to understand not just the principles themselves but how to apply them effectively. Here’s a comprehensive guide on how to take Myron Golden's sales tips and put them into action within your sales team to achieve remarkable results.

Myron Golden has emerged as a significant voice in sales and marketing, offering insights that go beyond the typical sales strategies. His messages resonate deeply with sales teams because they tap into the core principles of value, mindset, and mastery. Let’s explore the reasons why Golden’s teachings have such a profound impact on sales professionals and how his messages can transform any sales team into a high-performing unit.

Technology is the future of everything. Similarly, Marketing is a need of every business. There is an incredible amount of competition with the rising number of tech firms. Each company must bring their best game forward in terms of marketing to attract and grow in this competitive environment.

Like every other business owner, a month ago I stopped in my tracks. I looked around, read everything I could and basically tried to fill my head with as much knowledge as possible. I know that I don't know what I'm doing and right now more so than ever. I had so many questions: What is happening to the world and how is it going to effect my business? How do I navigate through this period of uncertainty and change, without falling apart? How are my staff going to take this? What's important? What isn't?

In business, to be successful you need revenue, and to fuel revenue you need LEADS. Put simply, lead generation encompasses all activities relating to the identification and cultivation of potential customers.

Imagine your sales team sitting in your office discussing the reasons why they didn't make the sales projections for the last quarter. They talk about how hard they have worked, and that they think it is either bad time of year, or something has changed in the market. Furthermore, they say to you that they think your marketing is either not effective or worse, non-existent.

They are an affectionate bunch - by accident. It's not how they intended to be and it certainly is not politically correct to hug your colleagues particularly in this era of 'harassment' claims, but someone had to do it, and they did it right.

There always comes a time when we question what’s next? Are you bored, tired or frustrated in your current position? Dreading going to work of a morning? There is no career path for a marketer.

We all need a career change here and there – but what we need is to find the role that’s exciting, has endless possibilities and keeps us on our toes!

I'm a marketer. It's been my choice of career for almost 25 years. I am the first to put up my hand and say that I know very little about anything other than marketing - and even with that, it's a daily challenge to keep up to the many changes in dynamics, technology, and human behaviours that affect our ability as marketers to do a job well.

Over a year, I speak with hundreds of marketers and potentially, more than a thousand entrepreneurs. More recently, interviewing people for roles with our fast-growth company has meant that I have been having conversations with quite a few marketers, many of whom have tried their hand at being entrepreneurs. In fact, more than 30 percent of the marketers in the latest bunch have started a company, and during the job interviewing phase, have said that the company was successful, but either exists no more or is put to the wayside.

High expectations of themselves

How would I describe Marketing Eye in a few words? Hard working, innovative, results driven, tech savvy and passionate.

Marketing Eye Sydney is looking for a passionate and innovative individual who is ready to drive change and take their career to the next level. Why are we looking to recruit you? We’re expanding our office and in doing so, we need you.