Yesterday, I put in a phone call to Bond Street 180business turnaround guru Daryl Wright and asked what he considered to be the most important things for small business owners to consider ahead of 2013. Here is what he had to say.
Here are the three things I think SME's should consider for 2013:
1. What were the strategic lessons from 2012? What worked, what failed? What should you do differently?
2. Do you have a clear plan for 2013 and have you shared this plan with your employees? Do you have their buy-in? Are your employees adequately trained?
3. With an election due and a slow economic recovery, how have you de-stressed your business as customers hold back on placing orders? Is your leadership prepared for this change?
Today, I am going to sit down with the team and work through these three questions. Being prepared for 2013 is paramount to success. After all, "hope is not a strategy - you have to build your company around a plan".
Thank you Daryl for your wisdom and insight.
If you are interested in Daryl Wright's views and insights, follow him on @bondstr180, LinkedIn or visit his website at www.bondstreet180.com.au
Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 1000 companies across technology, medical services, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 30 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. She is the founder of AI software company, Robotic Marketer, which automates the development and management of marketing strategies. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. She is also the co-editor of Contact Centre Magazine, Minimalistic Magazine (building products and architectural design), and Human Magazine (wellness). #mellissahsmith #marketingeye #roboticmarketer
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comment ( 1 )
Amanda Flynn
14 Mar 2013
So important to constantly assess the performance of your company and adjust the goals to where they should be. Doing this a couple of times a year to make sure your company is on the right track with their strategy and plan is very beneficial!
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comment ( 1 )
Amanda Flynn
14 Mar 2013So important to constantly assess the performance of your company and adjust the goals to where they should be. Doing this a couple of times a year to make sure your company is on the right track with their strategy and plan is very beneficial!
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